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Marketing software for in-house teams, from brief to results.

Prism gives a marketing team one place to plan the year, run campaigns from brief to results, and get creative work requested, made, reviewed and approved without email chains. In English or Dutch, hosted by us in the EU or on your own server.

Try the demoRequest a price
The Prism home screen of a head of marketing: eight things that need them today, such as a brief to approve, a late request, a film to review and image rights that expire in six days, above the quarter's figures for pipeline, leads, budget spent, return on ad spend and the share of leads that reach sales.
An ad from the demo brand: a parent on a cargo bike in a city street under the line Room for everyone, with a Book a test ride button.Approved
An ad from the demo brand: a crowd at a night concert under the line Ride the night, with a Find a ride button.Approved
A head of marketing's home screen in the demo. The brand, the people and the figures are made up.

The whole year, on one page.

Prism is marketing software for in-house teams of about 5 to 80 people. Programs get a budget and an owner, and the campaigns under them run from idea to the last day on air, on one timeline everyone reads the same way.

Product launches

  • Velora City 2026 range
  • Cargo Family Launch

Acquisition

  • Velora Go: UK subscription
  • Dealer network Q4 push
  • Cargo for Business

Seasonal promotions

  • Summer of Riding
  • Back to school: Cargo
  • Black Friday Ride Week
  • Holiday gift cards

Brand

  • Commuter Challenge 2026
  • Brand film “Ride everywhere”

Events & partnerships

  • Eurobike 2026
  • ADE city night rides
The demo brand's 2026, as Prism plans it. Every campaign and figure is made up.

From a colleague's request to work in review.

Sales wants flyers, HR wants photos, product wants copy. Here is the way a request takes, until the work lands in the review room.

  1. The request queue in Prism: seven requests to triage, such as flyers for UK dealers, a refreshed dealer deck and copy for a product page, each with the requester, priority, the date it is wanted, whether the first answer is on time, the assignee and the status.

    Asked through a form, answered on time.

    Colleagues ask through a form instead of a chat message, and marketing triages one queue: each request with its priority, the date it is wanted and the working days by which it gets a first answer.

    • Accept, decline or ask for more information
    • An accepted request becomes work or a campaign
    • The requester follows it without chasing anyone

    The requests module

  2. The Spring Ride 2027 campaign in Prism with its creative brief in review: the proposition highlighted in lime, buttons to request changes or approve the brief, and an approval panel showing it was written and sent for approval to the head of marketing.

    Every campaign starts with an approved brief.

    The brief goes from draft to review to approved, with the background, the audience, the key message, the channels and the approvers in one document everyone reads. Prism records who approved it and when.

    • Markets, flight dates and owner on top of every campaign
    • Deliverables, timeline, budget and results in the same place
    • Table, cards and timeline views of all campaigns
  3. The work board in Prism: columns for To do, In progress, In review, Changes required and Approved, with cards for deliverables such as a Meta carousel, a hero film and a bus shelter poster, each with a thumbnail, its campaign, owner, due date and tasks done.

    All the work on one board.

    Every ad, film, post and poster is a deliverable with its owner, due date, tasks and versions. The board shows what is to do, in progress, in review, sent back and approved, across every campaign.

    • New versions uploaded straight into review
    • Tasks and a checklist on every deliverable
    • Board, list and my work, filtered by campaign, channel or deadline

Feedback in one room, not forty emails.

Every version of an ad, a film or a poster is reviewed in a dark viewing room: comments pinned to the spot they are about, approval in stages, and a decision with one key.

The review room in Prism for version 2 of the brand film cut-downs: the video with a numbered pin on the rider, three comments beside it, two with a time code and one from a guest reviewer, and the decision bar for stage 3 of 3, sign-off.

  1. Pinned comments

    Click on the creative to leave a note on that exact spot. On a video the note keeps its time.

  2. Versions side by side

    Compare v1 with v2 before you decide, so nobody has to ask what changed.

  3. Approval in stages

    Brand, then legal, then sign-off, each stage with its own reviewers, set once for the workspace.

  4. Reviewers without an account

    A review link for an agency or a manager outside marketing. It expires, and you can revoke it.

Approval stages

  1. Brand
  2. Legal
  3. Sign-off

Decide with one key

  • AApprove
  • WApprove with changes
  • RChanges required

Approved work, kept with the right to use it.

Approved creatives go into one library with their licence, the markets they may be used in and the date the rights run out. Prism warns before a licence expires and shows every place the asset is still used.

  • A YouTube bumper of six seconds: a cargo bike in a city street under the line Room for everyone.Cargo Family Launch
  • A store window sticker: the inside of a bike shop under the line The ride of the year, with a Shop Ride Week button.Black Friday Ride Week
  • A dealer webinar invitation: a full room under the line Sell the ride of the decade, with a Become a dealer button.Dealer network Q4 push
  • A story for a night ride event: a concert crowd under the line Ride the night, with a Find a ride button.ADE city night rides
  • A bus shelter poster: a parent and child on a cargo bike under the line Room for everyone.Cargo Family Launch
  • A gift card design: a bike saddle against a brick wall under the line Give the ride, with a Buy a gift card button.Holiday gift cards
The asset library in Prism: 77 photos, films, logos and templates, with filters for expiring soon, drafts, restricted and expired, collections such as Brand essentials and Dealer toolkit, and a grid of images with their kind and campaign.
  • Approved, restricted and expired at a glance
  • Collections, such as a dealer toolkit, shared outside marketing
  • Search by name, tag, shoot or campaign

And what the money bought.

Pipeline, leads, cost per customer and return on ad spend per campaign and channel, for the quarter against the last one, with a forecast of where each live campaign is heading. Results are an optional module.

Marketing-sourced pipeline
€2.9m+13%
Leads
6,506+46%
Leads that reach sales
32.1%−1.8 pt
Cost per customer
€913+13%
Return on ad spend
3.1−0.4
Results in Prism: marketing-sourced pipeline of €2.9 million, leads, the share of leads that reach sales, cost per customer, return on ad spend and spend, each with its change and a small trend line, a chart of pipeline by week with a dashed forecast, and a funnel from impressions to won deals.

The demo's figures for this quarter against the last. Linking your own ad and analytics accounts is part of the setup.

Pay for the modules you use.

The core covers what every marketing team needs. Six modules are optional, and an installation holds only the ones you take: the code for the rest is not in it at all.

In every installation

Home
What needs you, the quarter's figures, campaigns in flight, what is due and what is on air.
Plan
The year plan: programs with budgets and owners, and the campaigns under them.
Campaigns
Brief, deliverables, timeline and activity per campaign, in a list, cards or a timeline.
Work
Every deliverable with its versions, tasks and review status, on a board or in a list.
Reviews
The viewing room: pinned comments, versions side by side, stages and review links.
Assets
The library with usage rights and expiry dates, collections, tags and where each asset is used.
Calendar
Flights, go-lives, deadlines, posts, events and holidays by month, week or timeline.
Team
Who is on the team and their workload against their capacity.
Settings and audit log
Members and roles, approval flows, channels, data export, and a record of every change.

Optional modules

Requests
Intake forms for the rest of the company and one queue to triage them.
Budget
Planned, committed and actual spend, with purchase orders, invoices and vendors.
Performance
Pipeline, leads, return on ad spend, goals, reports and tracking links.
Social
A planner for every account, with a preview per network and approval before a post is scheduled.
Brand
The brand hub: logos, colours, type, tone of voice and templates, in one place for everyone.
Events
Trade shows and sponsorships with their budget, checklist and the leads they bring.

Brand-safe, by design.

The things that go wrong in marketing teams, from an expired photo licence to an ad nobody signed off, are what Prism keeps an eye on.

  • Usage rights

    Every asset carries its licence, its markets and an expiry date, with a warning before the rights run out.

  • Who approved what

    Every version keeps its decisions, stage by stage, with who decided and when.

  • Five roles

    Admins, the head of marketing, marketers, creatives and stakeholders each see what their work needs.

  • Budget where it belongs

    Creatives never see budget figures, and stakeholders see no budget or results.

  • Links that expire

    A review link for someone outside the company has an end date and can be revoked at any time.

  • Every change recorded

    An audit log of who changed what, exportable as CSV.

  • Export and anonymise

    A workspace's data exported on request, and a person's data anonymised when they leave.

  • Nothing left in the browser

    Pages with your data are never kept in the browser's cache.

Try Prism as five different people.

The demo asks who you want to be. You get your own copy of Velora, a made-up e-bike brand with a marketing team of 18. Only you see what you change.

Prism

marketing-demo.luvarly.com

  • A made-up brandVelora and everyone in it are invented. Photos come from free stock libraries.
  • Your own copyOnly you see what you change, and the copy is deleted after 14 days.
  • No email goes outMail Prism would send lands in the Mailbox inside the demo instead.
  • English or DutchPick a language on the sign-in page, and a light or dark look in your user menu.
Open the demo

  • Sanne Bakker

    Marketer

    Runs campaigns, writes briefs and sends work for review.

    Try Send a brief for approval · Upload a new version of a deliverable · Plan a post in the calendar

  • Noor Visser

    Head of marketing

    Sees every plan, budget and result, and gives the final approval.

    Try Approve the Spring Ride 2027 brief · Decide on the film cut-downs · Compare the quarter in Performance

  • Milan Smit

    Creative

    Works on their own deliverables, without budget figures.

    Try Open My work on the board · Answer a pinned comment · Find an approved photo in Assets

  • Thomas Bos

    Legal counsel, stakeholder

    Checks claims and prices in the work, and asks marketing for work of their own.

    Try Check the range claim in the hero film · Ask marketing for work under Requests · Follow a request without chasing anyone

  • Daan de Wit

    Marketing operations, admin

    Manages members, approval flows, channels and modules.

    Try Add a stage to an approval flow · Invite a member with a role · Read the audit log

Hosted by us, or on your own server.

The same Prism runs in both places, with the same updates.

We host it

We run Prism for you on Cloudflare, with your data stored in the EU. Your team and your agencies only need a browser.

  • Updates and backups included
  • A data processing agreement with us
  • Kept running by the people who built it

You host it

Run Prism on your own server or in your own cloud, as a Docker image or on Node.js, with all data in one database file.

  • Nightly backups built in, the last 30 kept
  • A build with only the modules you take
  • No outside services needed; sending email is optional

Hosting by Luvarly

From the demo to your own Prism.

A fixed price before anything starts, as with every project we do.

  1. Try the demo

    Click through Prism as a marketer, the head of marketing, a creative, a stakeholder or an admin.

    Try the demo

  2. Request a price

    Tell us how big your team is, which modules you want and where Prism should run. You get a fixed price within one business day.

    Request a price

  3. We set it up

    Your workspace, members and roles, approval flows and channels, and this year's plan and campaigns ready to work in.

  4. Your team starts

    Marketing and the colleagues who work with it start using Prism, and we stay on hand for questions and changes.

What Prism costs.

The price depends on three things, and you get it as a fixed quote before anything starts.

Request a price
An example request
TeamThe marketers and creatives who work in Prism.
14 people in marketing
ModulesThe core, plus the optional modules you take.
Core, requests, budget, performance
HostingHosted by us, or on your own server.
Hosted by Luvarly
Your price
Fixed, within one business day

Questions, answered.

Who is Prism for?

For in-house marketing teams of roughly 5 to 80 people, and for the colleagues in sales, product, HR and legal who ask marketing for work and approve it. It is not built for agencies that manage several clients.

Does Prism connect to Google Ads, Meta or Google Analytics?

Not out of the box yet. The demo's results are made up, and Prism is built to take one connector per channel. Linking your own accounts is part of the setup at a fixed price, because each platform asks for its own review and verification.

Does Prism publish our social posts?

Prism plans, previews and approves posts per network in the social module, so everyone sees what goes out and when. Publishing itself still happens in each network's own tools.

Can people outside our company review work?

Yes. Send a review link to an agency, a freelancer or a manager without an account. They see that one version, can comment and, if the link allows it, decide. The link expires and can be revoked.

Where is our data stored?

If we host Prism, your data is stored in the EU and we sign a data processing agreement with you. If you host it yourself, the data stays on your server; only the backups and email you set up go elsewhere.

How does the demo work?

You pick one of five roles and get your own copy of a made-up e-bike brand with a full marketing year. Only you see what you change, and the copy is deleted after 14 days.

Want Prism for your team?

Tell us how big your marketing team is, which modules you need and where Prism should run. You get a fixed price within one business day.

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